THE
CHANGE
AGENT
TAGLINE

Introduction
CONGRATULATIONS! You’re a Change Agent!
You have a passionate focus on empowering others to create new opportunities in their life.
You know your success is simply a bi-product of how many people you can lead to success in their own journey.
And we commend you for that!



The broader sales culture doesn’t make sense to you and it’s clear to you why so many burn out in the role.
You focus on creating high levels of clarity for your prospects as well as challenging them to think in new and different ways.
Your customers are highly motivated and clear on how the solution will help them solve the problems causing their biggest pains.
More new customers are created and those customers have great outcomes improving your personal brand along with your company’s.
Your Strengths
Compassion
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Support-Focused
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Empathy
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Relationship Oriented
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Practical Help
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Hopeful Future Focused
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Your Opportunities
Mindset
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Consistent Process
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Bring Challenge
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WHAT CASUAL SELLERS SAY
- “As long as people know, like, and trust me, I have a chance to close the deal.”
- “I have to avoid uncomfortable conversations to protect the relationship even when I know they’re needed.”
- “If marketing does what they’re supposed to, this person should be ready to buy.”
- “If our product or service was better or cheaper, the prospect would want to buy.”
- Sales process is cold and rigid keeping the prospect from telling me what they’re really feeling.”
Leading Others Across
THE CHASM
Change Agents are the top performers who have been able to stay at the top. Burnout isn’t an issue for you. As you have experienced sustained success, you have felt the noticable difference in your approach and outlook to sales when compared to the Casual Sellers and Hustlers on your team.
These differences and the fact that you are in the minority has caused you to stop trying to help others “Get It”. You embrace your role as a true professional and focus on unlocking new channels to help the market you care so much about.
But the greatest channel you can unlock is your own team. Helping to guide your colleagues down the path of becoming a true Change Agent is how you will multiply your ability and ultimately the overall impact your company has on the world.
Understand that being in the minority in this current culture of sales is only momentary. Join our movement in reimagining what the role of sales can stand for in the world.
