A POWERFUL SELLING SYSTEM FOR YOUR COMPANY
A POWERFUL SELLING SYSTEM FOR YOUR COMPANY
Eliminate the delta between your highest and lowest converting sales reps and start exceeding targets predictably every single month.
WE AUDIT CALLS OF YOUR BEST AND WORST REPS
WE CREATE YOUR CUSTOM SALES PLAYBOOKS
WE TRAIN YOUR TEAM ON HOW TO RUN THE SYSTEM
YOUR SALES TARGETS ARE TOO IMPORTANT TO MISS
When underperforming reps aren’t converting tricks like lowering prices and fake urgency don’t work. And if they don’t figure out how to start hitting quota, the painful task of letting them go and finding a new rep starts without any assurances the new rep will be any better.
Get Your Existing Team Converting
Improving Performance has Never Been Easier
- Create your company’s proven sales playbook based on your top-performing reps
- Ensure your low-performing reps are executing your proven playbook using Guided Selling technology.
- Execute our Strategic Sales Planning System to identify key issues impacting conversion and design solutions
Improved Buyer Experiences Drive Improved Conversion Results
53% average increase in close rate across hundreds of sales reps
21% increase in average revenue per closed deal
92% of buyers rate our client’s sales process a 9 or 10 out of 10
Sales has evolved from an inconsistent artistic expression and into a process and data-driven science
Turn Your Sales Reps into TRUSTED ADVISORS with The Buyer’s Action Plan
The old school “Seller Centric” approach that makes your product or service the star and focus of the sales process no longer works and we’re not sure it ever did.
The greatest impact to sales conversion and average revenue per sale comes from selling the way your prospects want to buy, which is by making them the star of the show and being their trusted advisor.
The Buyer’s Action Plan is the most powerful way to guide our prospects to the clear decision to work with our company.
What People Are Saying
“My only hesitation in leaving a review is that I don’t want others in our field to copy what we are doing…”
“I read a lot of business and sales books. Most are a rehash of old ideas. This book was vastly different. It took into account the modern reality that INBOUND leads are different and that the old outbound sales efforts (tricks) were doing harm.
A read it, re-read it, bought copies for our 2 sales reps, then called the author David Bonney to further engage his company. My only hesitation in leaving a review is that I don’t want others in our field to copy what we are doing with the framework and ideas in this book. It’s that powerful.” – Tom Schwab, Sales CEO
“Prospect just said “we’ve NEVER had a marketing company or sales person be so insightful and transparent with us!”
“The difference in our results has been profound.”
“The reality is on every sales team, someone is being sold: your sales team is selling your clients, or your sales team is selling you on why they can’t make the sales.
We implemented a number of sales strategies in this book after reading it. It’s amazing how deep this book goes, and how many myths there are about sales. The difference in our results has been profound.” – Colin Receveur, Sales CEO
“A great tool and real confidence boost.”
I used the 4 Square tool with a client and it worked really well… A great tool to learn and a real confidence boost for my selling. I am fired up to be a change agent! Thank you both. – James Mears
“I highly recommend reading this book!”
“Hey team! I finished my first read of More Sales Bigger Impact by @David Bonney and @Mike Oppedahl this weekend. I highly recommend reading this book especially if like me. you feel you have have negative, limited thoughts about sales. This book is easy to read, informative, practical, and I am more encouraged to help others after reading it.
A few takeaways for me were 1) learning about the invisible lead bucket, 2) understanding the myths of sales, 3) learning the relationship between the people I help and the money I make, 4) knowing myself to lead and grow myself in sales, and 5) assessing and diagnosing the right problem to avoid malpractice. I could say more but I don’t want to spoil it for you. Just wanted to share a few thoughts about it. Have a great week! – Chandra Jarrett
“framework that alignED sales with my integrity and desire to serve potential clients.”
Before working through the 4-square process with David Bonney my view of the sales function of my management consulting business, and my ability to make sales were both pretty broken—something I needed to begrudgingly embrace so I could get in the door and do the real work of serving people.
The 4-square process works for me because I desperately needed two things: 1) A mental framework that would align sales with my integrity and desire to serve potential clients, and 2) a practice I could execute with purpose that would allow me to improve from conversation to conversation. Though I am certainly still improving, and made a pretty significant blunder in a sales call last week, I now know what went wrong and can make adjustments. I’ve closed two new retainer contracts in the past two months using this process that have me about 40% ahead of where I started 2020. – Landon Lynch
“Since using 4-square not a single prospect has declined my proposal.”
I’ve tried a number of sales approaches over the years with inconsistent results. Since I started using the 4-Square sales process not a single prospect has declined my proposal.
This simple, memorable step-by-step process enables me to efficiently demonstrate my value and determine whether a prospect is a good fit. I’ve never needed a waiting list. Thanks to 4-Square, I’m looking at a calendar that’s filled with the most rewarding and profitable work I’ve ever done in my 15-year career. – Andrew Robinson
“The PROSPECT ended with clarity, commitment and direction!”
“the immediate feedback from my team was “THAT WAS AWESOME!”
“The comPany’s president was very impressed with the entire presenTation.”
Take the first step by taking the CHASM Assessment today!